Volkswagen Dieselgate and the Culture of Quality

In early 2014, the International Council on Clean Transportation began working with researchers at West Virginia University’s Center for Alternative Fuels, Engines, and Emissions (CAFEE) to follow up on reported discrepancies in the emissions of Volkswagen diesel vehicles. The California Air Resources Board (CARB) had previously subjected the vehicles to rigorous emissions testing in the laboratory, and the vehicles had all passed with no indication of any problems. The CAFEE researchers did their emissions test in the field and produced some very different results.[i]

Graphic of volkswagons polluting a city and nature

The researchers discovered that when operating in the real world, the vehicles produced emissions that fell far outside the limits allowed for diesel vehicles to be certified in the United States. After more testing, the researchers discovered a sophisticated software application that used environmental data from the vehicle, such as the absence of movement from the steering wheel, to determine when the vehicle was being … Read more...

The Culture of Quality in the Automotive Industry

Each industry will have different interpretations of the concept of Quality and how to prioritize its tenets within their own field of practice, expertise and work experience. Perhaps the best fundamental principle is the definition of Quality from the International Organization for Standardization (ISO) as “the degree to which a set of inherent characteristics fulfills requirements where a requirement is a need or expectation.”

Graphic of frontline workers working at an auto plant

Automotive quality management dates to Henry Ford’s vision of a trained workforce assembling mass-produced vehicles with consistency and precision. Today, automotive quality reflects three principles:

  • Quality in Product means the ability of the vehicle to fulfil its expected functions and behavior, such as engine efficiency, product features and environmental exhaust standards.
  • Quality in Production means producing vehicles of a consistent quality standard while working within defined cost constraints.
  • Quality in Ownership relates to customer satisfaction during their ownership of the vehicle. This includes the customer experience
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