It is important to have a clear plan should an EHS crisis happen. Your stakeholders, employees, external publications and the public all expect communications to be clear, transparent and timely. Without a plan, misinformation can spread, negatively impacting both your personal and corporate brands.
When creating your plan, it is important to involve stakeholders and executives. All employees should understand the plan, including where to access it in time of a crisis. For example, it is best practice to identify one employee as the official communicator, instead of having multiple individuals communicating with external sources and publications.
A successful plan will reduce the negative brand and financial impact of an EHS crisis. Download our free guide today and learn how to build an executable plan should an EHS crises happen, including:
- Identifying corporate communicators
- Avoiding costly misinformation
- Acting in a timely manner
- Involving shareholders, executives and the community