HelloFresh Is Using Technology To Take a Huge Bite Out of a Multitrillion Dollar Industry

When families are counting on you for dinner, an unreliable supply chain is not an option. HelloFresh focuses on every step of the farm-to-door journey, shipping meal kits to millions of Americans, each filled with all of the ingredients necessary to prepare three to five different meals.

I recently found out how HelloFresh is using technology to reduce waste, improve quality processes and streamline supplier relations, all while doubling orders and revenue year-over-year.

It’s estimated that 40 percent of the food supply in the United States goes to waste because of over-portioning and wasteful distribution. Because of the attention to correct portioning, HelloFresh reduces the dinner food waste of its customers by at least 21 percent, resulting in a staggering reduction of food waste each week.

The company has over 2,500 employees in the United States who provide millions of meals that are carefully planned, carefully sourced and delivered … Read more...